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The Paradise Award recognizes contributors to the public good. It was established to fulfill the corporate social responsibility according to the interest and intention of the Group's founder & Chairman, Chun Rak-Won. Thus far, the Paradise Group has made every effort to fulfill its social responsibility that is befitting of thecorporate ideology of creating bountiful future. As a link to this fulfillment of social responsibility, the Paradise Group established and runs Kaywon High School of Arts and Kaywon School of Art & Design. Through the Paradise Culture Foundation and Paradise Welfare Foundation, the Paradise Group also works to raise awareness of the excellence of Korean art and culture, and leads in the social welfare and education of handicapped children.

In 2003, the Paradise Award selected Director/Producer Lim Young-Woongas the first award winner in the art and culture category. The Award recognizes hidden figures or organizations that contribute to the society's cultural development and social stability.

We express our deepest gratitude to all past award winners in the art and culture category the great carpenter Shin Eung-Soo (2004), Hakchon Theater's Kim Min-Gi (2005), artist Kim Hong-Joo(2006), architect Seung Hyo-Sang (2007), and Korean National Ballet Company's art director Choi Tae-Ji (2008).

The Paradise Award has re-established itself by combining the Paradise Culture Foundation's Wookyong Art & Culture Award with the Paradise Welfare Foundation's Wookyong Welfare Award, and will be held biennially starting in 2009. Awards will be given out in thecategories of art and culture and social welfare. A special meritorious award will be given in other areas for figures who made noteworthy contribution to Korea and the international society.

To position itself as a highly reputable and respected award, the Paradise Award steering committee is responsible for gathering wisdom within the corporation as well as to reflect the mainstream opinion of the society.

We would greatly appreciate your interest and support.